This is all about Marketing Inspirations!
If you want to focus on a particular subject, the menu below has all the categories we’ve assigned to our essays. Just click on one of the categories and you’ll get everything we’ve written with that as the primary topic. Enjoy!
Sometimes we forget that the most powerful actions we can take to get customers are in person and local. To be everywhere is to be nowhere. -- Seneca Your Challenge: How are you taking advantage of your local connections and communities to get customers for your new business? How hyperfocused and hyperlocal are you in your marketing Read more...
“Getting an audience is hard. Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.” – Bruce Springsteen Ask yourself: Where are you being inconsistent in your business? What can you do to become 100% reliable where it matters? What can your audience, above all else, depend Read more...
Do you know what your customer would serve if they had a dinner party? Key to Capturing Attention Maybe that sounds like a strange question to you… That question is a tried and true one for anyone in the business of capturing the attention of customers through promotion – traditionally and with social media. And Read more...
The most valuable part of any business is repeat customers. You’ve already spent your resources acquiring them, so more interactions and business from them is more profit for you. Critical to generating repeat business is to create a memorable experience for first time buyers or users AND existing customers. And they’re probably only going to Read more...
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