We often miss the most important success factor when we post on social media. Make sure you’re not leaving this out when you post on behalf of your business. Social media updates can easily start to turn into tasks that just need to get done. So we automate or just put titles on posts to Read more...
Twitter can be an excellent tool for visibility, connecting with peers and customers, and actually getting leads and business. But using Twitter as a content creation tool? Absolutely! Tweetchats are a great way to generate original, high value content at the same time you’re building visibility, a following, and credibility. They are also the best Read more...
Don’t blink! Or Facebook will leave you behind with yet another change in how business pages post or how the wall looks or who knows what… And Twitter might restrict access from all those helpful desktop programs like Hootsuite and Seesmic…And LinkedIn will add yet another feature with no documentation… So how can you keep Read more...
How Small Businesses Can Participate in the Social Media Game While Also Doing Everything Else! (Assuming you already have a strategy with an objective defined.) Small business operations have some unique challenges involved in participating in social media. The challenges originate in the fundamental demand of authenticity: this is SOCIAL interaction and people want to Read more...